REDEFINING RICH: GEN Z’S SOFT SAVING TREND

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, financial success complied with a familiar pattern: earn progressively, conserve strongly, buy a home, and plan for retirement. However Gen Z is coming close to cash with a fresh viewpoint. Rather than focusing solely on long-lasting build-up, this generation is focusing on balance, h